Fierce - Fierce is a collection of content that empowers Latinas to use their voice.

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The core of my culture drives my passion--Regina Merson

Beauty & Style A TikTok Ban Could Cost Latina Creators Big—Here’s Why They’re Staying Hopeful

With a TikTok ban looming, Latina creators reflect on losing their biggest platform and adapting to a new digital reality.

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‘No Dad, I’m Not a Lawyer,’ This TikToker Explains Why Latino Parents Don’t Get Your 9-to-5, and TBH, Same

‘No Dad, I’m Not a Lawyer,’ This TikToker Explains Why Latino Parents Don’t Get Your 9-to-5, and TBH, Same

Skip the Games, Stock the Freezer: Why Nesting Parties Are Taking Over

Skip the Games, Stock the Freezer: Why Nesting Parties Are Taking Over

HPV Facts, Not Fear: What Every Latina Needs to Know

HPV Facts, Not Fear: What Every Latina Needs to Know

Beauty & Style

A TikTok Ban Could Cost Latina Creators Big—Here’s Why They’re Staying Hopeful

A TikTok Ban Could Cost Latina Creators Big—Here’s Why They’re Staying Hopeful

Beyoncé’s Cowboy Hat Has a Story—and It’s Proudly Latina

Beyoncé’s Cowboy Hat Has a Story—and It’s Proudly Latina

Calladitas No More

Generational Body Shaming Is a Latina Problem—But It’s Not Forever

Generational Body Shaming Is a Latina Problem—But It’s Not Forever

Why Saying ‘No’ Is a Radical Act of Liberation for Women of Color

Why Saying ‘No’ Is a Radical Act of Liberation for Women of Color

Entertainment

Emilia Pérez Makes History but Sparks Division Among Latino Audiences

Emilia Pérez Makes History but Sparks Division Among Latino Audiences

Crafting a Classic: The Colombian Artisans Who Made One Hundred Years of Solitude Truly Epic

Crafting a Classic: The Colombian Artisans Who Made One Hundred Years of Solitude Truly Epic

Family

‘No Dad, I’m Not a Lawyer,’ This TikToker Explains Why Latino Parents Don’t Get Your 9-to-5, and TBH, Same

‘No Dad, I’m Not a Lawyer,’ This TikToker Explains Why Latino Parents Don’t Get Your 9-to-5, and TBH, Same

Skip the Games, Stock the Freezer: Why Nesting Parties Are Taking Over

Skip the Games, Stock the Freezer: Why Nesting Parties Are Taking Over

Jefas

‘Am I Just a Mother?,’ Arivee Vargas on Motherhood, Identity, and Learning to Rise Above

‘Am I Just a Mother?,’ Arivee Vargas on Motherhood, Identity, and Learning to Rise Above

From Bullied to Boxing Champ: The Inspiring Story of Jennifer Lozano

From Bullied to Boxing Champ: The Inspiring Story of Jennifer Lozano

Jefas Awards

Meet our Jefas on the Rise 2023 Award Winners

Meet our Jefas on the Rise 2023 Award Winners

About Jefas On The Rise Awards 2023

About Jefas On The Rise Awards 2023

Must Haves

Un Poco de Todo: 2025 Books by Latina Authors You’ll Want on Your Shelf

Un Poco de Todo: 2025 Books by Latina Authors You’ll Want on Your Shelf

‘Selena: A Little Golden Book Biography’ Brings the Queen of Tejano Music to Young Readers

‘Selena: A Little Golden Book Biography’ Brings the Queen of Tejano Music to Young Readers

News

Claudia Sheinbaum Turned Trump’s Gulf of Mexico Renaming Plan Into a Viral History Lesson

Claudia Sheinbaum Turned Trump’s Gulf of Mexico Renaming Plan Into a Viral History Lesson

Insurance Tips LA Fire Survivors Need to Know Before Signing Anything

Insurance Tips LA Fire Survivors Need to Know Before Signing Anything

Travel

I Embarked on a Día de Muertos Pilgrimage in Puerto Vallarta—and Found Signs from the Spirits Everywhere

I Embarked on a Día de Muertos Pilgrimage in Puerto Vallarta—and Found Signs from the Spirits Everywhere

Still Holding on to Summer? Here’s the Perfect Last-Minute Wellness Getaway You Didn’t Know You Needed

Still Holding on to Summer? Here’s the Perfect Last-Minute Wellness Getaway You Didn’t Know You Needed

Wellness

HPV Facts, Not Fear: What Every Latina Needs to Know

HPV Facts, Not Fear: What Every Latina Needs to Know

Everything That Can Go Wrong During a Pregnancy? TikTok Says It’s (Almost) Always the Man’s Fault

Everything That Can Go Wrong During a Pregnancy? TikTok Says It’s (Almost) Always the Man’s Fault

Work & Money

How AI is Revolutionizing Latina-Owned Businesses

How AI is Revolutionizing Latina-Owned Businesses

Move Over, Hard Hats: Latinas and Black Women Are Running the Union Game

Move Over, Hard Hats: Latinas and Black Women Are Running the Union Game

Astronaut's Daughter

Girl, Let Me Tell You

What's Good In Your Hood

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