You Asked for Latina-Owned Hoop Earrings—We Got You
For thousands of years, hoop earrings have been a staple for women of color across cultures and ethnicities. These pieces carry powerful stories that transcend style and can be traced back to the very origin of our communities. Latina women, in particular, regard these accessories as a way to keep our heritage alive and challenge stereotypes.
Although they were once looked down upon for being “cheap-looking” or “distasteful” in the past, hoops have been caught up in the trend cycle in recent years. But while trends come and go, Latinas have reclaimed them as a form of resisting, honoring their roots, and perpetuating tradition.
If you’re one of those Latinas, keep scrolling. Below, we’ve rounded up Latina-owned brands for you to shop hoops earrings from.
Mercedes Salazar Is Giving Us Hoop Earrings With Heritage
Born in Bogotá, Colombia, Mercedes Salazar is the founder of the eponymous accessory brand. Her designs, handmade by Colombian artisans, reflect the country’s beauty, color, and the craftsmanship of its people. If you’re looking for a pair of hoops that reflect the brand’s ethos and pay homage to Colombian culture, opt for the Spicy Hoops. ICYMI, corno rosso and chili (ají) motifs are popular among Colombian accessory makers as they are believed to protect wearers from the evil eye.
Spicy Hoops – Mercedes Salazar
$24
Why Honey B. Gold Feels Like a Love Letter to Chola Style
Los Angeles-born founder Natalia Durazo is the mastermind behind Honey B. Gold. The jewelry brand celebrates Chicana culture with pieces that embody everything the world associates with Chola style. Honey B. Gold boasts a wide selection of gold hoops, ranging from small and chunky designs to heart-shaped styles. They also offer earrings with Mexican iconography, including la Virgen de Guadalupe. We recommend a pair of statement triple hoops, aptly named Triple Threat.
$22
Xipiteca’s Hoop Earrings Are Serving Culture, Power, and Y2K Vibes
Latina jewelry and couture streetwear brand Xipiteca celebrates women of color with maximalist designs. Their hoop earring offering bridges femininity, culture, and power with details referencing indigenous symbols, traditional motifs, and Y2K-inspired imagery. Our pick? A gold-plated pair featuring la Virgencita de Guadalupe.
Celestial Morena Chunky Hoops – Xipiteca
$27,77
LUINY Is the Minimalist Latina Brand That Still Brings the Drama
Puerto Rican designer Luiny Rivera launched the namesake jewelry brand LUINY as a passion project in 2016. Today, the brand has grown to reach international cities, runways, and even the MoMA Design Store in New York. LUINY’s pieces are all handcrafted with recycled metals, natural stones, and wax techniques. If you’re into minimalism, the brand’s Irregular Disk Earrings are a contemporary take on traditional gold hoops. You can choose between brass, gold plate, and silver.
Irregular Disk Earrings – LUINY
Starting at $178
Hija de tu Madre Has the Hoop Earrings That Scream Latina Pride
Founded by Patty Delgado, the Los Angeles Latina lifestyle brand Hija de tu Madre honors Chicano identity by highlighting the cultural crossroads between American and Mexican influences. The brand caters to people who love bold and eye-catching prints, graphic tees, and motifs rooted in Chicano culture. Their hoop earring offering channels the same spirit. Showcase your Latina Pride with a pair of gold-plated graphic hoops retailing at $58.
Latina Mini Hoops – Hija de tu Madre
$58
XIO Is Where Mysticism Meets Statement Jewelry
Mysticism and heritage converge in XIO, created by Cuban-American entrepreneur Ylette Luis. Drawing inspiration from spirituality and the inner power of women, their products span zodiac sign jewelry, numerology charms, and, of course, hoops. Among our favorite designs are the Yemaya Hoops, a pair of modern chunky earrings named after the mother goddess of the ocean. For the vintage-loving, the brand also features crystal-embellished designs, such as the Havana Hoops.
$48
By Lolita Is Making the Hoop Earrings It-Girls Are Wearing on Repeat
By Lolita is the bold maximalist jewelry brand founded by Melina Hernandez. Often spotted on the New York it-girl’s wardrobes, By Lolita channels ‘90s style with statement pieces, full of color and bling. Whether you prefer to go all out or keep it minimal, the brand’s Classic Dez Hoops are a versatile must-have staple.
$25,50
Tagua by Soraya Cedeño Makes Summer-Ready Hoops That Go Hard
Tagua by entrepreneur Soraya Cedeño retails fair-trade, sustainable jewelry made of Ecuadorian ivory palm (tagua). Working with artisans from her hometown on the Ecuadorian coast, Cedeño has built a brand recognized for its summer-ready pieces and bright colors. When it comes to hoops, her Alicia Earrings will surely turn heads, especially now that summertime is in full swing.
Alicia Earrings – Tagua by Soraya Cedeño
$21
Aysha Bilgrami’s Jewelry Feels Like Tradition Reimagined
Colombian designer and Casa Creciente co-owner Aysha Bilgrami has taken sustainability to the next level with her namesake jewelry brand. Her designs exist at the convergence of tradition and modernity. Each piece is crafted using ancestral techniques and sustainable materials such as silver reclaimed from X-rays. Our pick is the Tonka Hoop Gold, inspired by the Zen circle (Ensō), a symbol of enlightenment, balance, and the interconnectedness of the universe.
Tonka Hoop Gold – Aysha Bilgrami
$210
