Karol G is no stranger to breaking boundaries. Known for her record-shattering career, philanthropic work, and global influence, the Colombian superstar has now turned her attention to the hospitality world. She’s bringing her essence to life in Medellín with the opening of three exciting new venues: CAROLINA, Provenza, and El Callejón del Gato.

These spaces are more than just a business venture—they’re a heartfelt tribute to her hometown and a showcase of her personal journey, culture, and global experiences.

What Inspired Karol G to Open These Venues?

Announcing the project on her social media, Karol G revealed that this dream was years in the making. “After years of dreaming, working, and pouring my heart into every detail, we welcome Provenza, CAROLINA, and El Callejón del Gato,” she shared in a video posted on Instagram.

She emphasized that the spaces represent “a tribute to all the delights and adventures I’ve experienced traveling the world, blended with the culture and flavor that represent us.” This venture isn’t just about providing food, drinks, or entertainment—it’s about creating experiences rooted in passion, essence, and dreams.

Karol G invited fans to be part of the story, adding, “We celebrate not just the opening of these spaces but also the passion, essence, and dreams that brought them to life.”

Inside Karol G’s Three New Spaces in Medellín

Each of Karol G’s venues offers a distinct vibe, reflecting her personal and creative vision.

CAROLINA: A Culinary Tribute with a Cuban Twist

Named after Karol G herself and one of her hit songs, CAROLINA is more than a restaurant. The venue incorporates Cuban cultural elements, with visual nods to icons like Celia Cruz and the vibrant streets of Havana. A promotional video on the restaurant’s Instagram features Cruz’s classic “Carnaval” playing in the background, alongside imagery of pink vintage cars and colonial architecture.

CAROLINA promises “experiences that nourish the soul and awaken the senses,” as noted in its official description. According to Karol G, the space was designed for those who love “salsita, eating well, live music, and dancing close.” It’s a place that blends Caribbean inspiration with Medellín’s warmth.

Provenza: A Relaxing Terrace with Seaside Vibes

Named after her hit song “Provenza,” this outdoor pub channels the tranquility of the sea, offering patrons a space to unwind with a drink in hand while enjoying music and stunning views. Its tagline invites guests to “feel close to the sea,” a serene contrast to the lively energy of the city.

This terrace pub is the perfect spot for catching sunsets and reconnecting with nature, embodying the escapism and joy often present in Karol G’s music.

El Callejón del Gato: The Ultimate Nightclub Experience

For those seeking high-energy entertainment, El Callejón del Gato is a nightclub that promises unforgettable dance parties. Karol G described it as a place where “the fiesta gives you the best memories and perreos of your life.”

Located in the heart of Medellín’s Provenza district, this venue is designed for late-night revelers who want to celebrate life with great music, vibrant energy, and an ambiance that reflects Karol G’s dynamic personality.

A Star-Studded Grand Opening

The grand opening of these venues wasn’t just any launch—it was a red-carpet event attended by stars like Becky G, Ovy On the Drums, Emilia Mernes, Eladio Carrión, and Karol G’s boyfriend, Feid, according to El Universo. The celebration highlighted the excitement surrounding these spaces and the anticipation for what they’ll bring to Medellín.

Karol G’s choice to unveil her ventures in the Provenza district further solidifies its reputation as a cultural hotspot.

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